Emanuel Rosen The Anatomy of Buzz: How to Create Word of Mouth Marketing Emanuel Rosen

The Anatomy of Buzz: How to Create Word of Mouth Marketing October 17, 2000 by Emanuel Rosen Soft Cover The groundbreaking guide to creating word-of-mouth BUZZ that cuts through the information overload that blankets the senses of today's consumer, stimulating customer-to-customer selling and catapulting brands. My pre-loved and new old stock titles may show signs of shelf wear or use, which may include smudges, tears, fading, bumped corners, label or tape evidence, etc... This particular book is from my NYC Ad agency. These photos are of the actual item that you will receive, colors may vary slightly from your phone or pc screen. I cannot guarantee that the color you see on your screen accurately portrays the true color of the item. Please zoom in to determine condition. Thanks for looking! BX-A5