Tokyo as Seen by Moba and Moga (Exhibition Catalog)

Purchased new at a museum and read once. The cover has minor scratches, but there are no writings or markings, and it is in clean condition. Thank you for considering it.

Tokyo Seen by Mabo and Mogo: Japanese Life and Culture Through Objects

2018 Special Exhibition Catalog
Published by: The Museum of Tobacco and Salt
Published April 2018, B5 size, 69 pages

Table of Contents
Greetings
About the Sumida Business Museum Collaboration Council
Key
The Era of Mabo and Mogo: Modern Tokyo and Mass-Market Products
The Emergence of the Modern City Tokyo
The Appearance of Mabo and Mogo
Towards a Modern Lifestyle
Making Women Beautiful
Modern Boy's Items
Seiko Spreads Throughout Japan
Places of Aspiration for Mabo and Mogo
Short Trips on Holidays
New Symbols of Asakusa
Cigarettes of the New Era
Aiming for Modern Sales Floors
Events at Department Stores Nationwide
Postal Service, Telephone, and Postal Life Insurance Supporting People's Lives
From Human Power to Automobiles, and then to Airplanes
New Means of Communication
Radio Gymnastics Also Began in This Era
The Talented and Beautiful Sweet Girl
The Modern Girl Depicted on Picture Postcards
Modern Tokyo and the Modern Girl Sung in Popular Songs
Places Where Mabo and Mogo Gathered
Women's Advancement into Society
The End of Showa Modern and the War Era: Changes in Life, Products, and Advertising Expression
Objects Born in Relation to the War
Changes in People's Lives
English Disappeared, Metal Disappeared, Colors Disappeared
Post-War and Reconstruction: From Control to Freedom, the Revival of Nostalgic and New Products
Reconstruction from the Ashes
To Restore People's Daily Lives
The Revival of Nostalgic Products and the Appearance of New Products
Introduction to Participating Museums in the Sumida Business Museum Collaboration Council
Colophon